Open to advising + select fractional work
ontheside.ai
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Product · 2025

FastFollow

Drop in your meeting transcript, get a follow-up email, a CRM update, a proposal draft, and a competitive read — within a workflow you can shape.

Why I built it

AEs spend the back half of every day translating a conversation into emails, CRM fields, proposals, and battlecards. None of it is the actual selling.

Process

  1. Started with a single best-in-class email writer. Realized the bottleneck wasn't writing — it was orchestration.
  2. Rebuilt around configurable workflows: take a transcript, fan it out into 4–6 outputs, let the rep approve each one.
  3. Added a competitive-intel pass that pulls from a private corpus, not the open web.
  4. The product is the workflow editor, more than the model.

Screens

Lessons

  • Closers want the wheel. Don't autopilot — co-pilot loud.
  • Pricing per-seat for AI sales tools is a trap. Price per closed dollar's worth of attention.
  • CRM integrations are 80% of the work and 100% of the value.